Date: Friday, March 6

Time: 10 AM–12 PM (EST)

Location: Yes& Atlanta 

Address: 

621 North Avenue Northeast, Suite C-200
Atlanta, GA 30308

Welcome AMA Atlanta Members

Join us for a lively panel conversation with IHG Hotels & Resorts, Hornblower Cruises, and Georgia Tourism—organizations building experiences travelers actually want to show up for and stay longer to enjoy.

Enjoy an interactive Q&A-style panel discussion with real examples, real challenges, and real takeaways you can use. 

10–11am ET: Networking 
11am–12pm ET: Panel Discussion

Travel isn’t just about where people go—it’s about how it makes them feel. And the brands winning attention aren’t selling destinations; they’re creating moments people carry with them. 
 
Travelers are getting more intentional with their time and their spend. They’re looking for: 

• Culture they can feel 

• Community they can connect with 

• Experiences that stick long after the trip ends 

We’ll explore how leading brands are responding by creating exclusive, experience-led ideas that pull people in and keep them coming back. 

• What’s truly motivating travelers right now 

• How people are discovering and booking destinations and experiences 

• Ways brands are creating emotional connection—not just transactions 

• How standout experiences drive loyalty (and repeat visits) 

• Please park in the Southern Dairies parking lot at the back of Yes& Atlanta. 
• Yes& Atlanta is located in Building C. You must register for parking (see signs). 

Moderator

Nick Schittone

SVP of Growth
Yes&
 

Ginger Nance

Senior Marketing Manager
Georgia Department of Economic Development

Liz Crisafi

SVP of Marketing
Hornblower Group/City Experiences

Ashish Arya

Global Director of Marketing & Brand Strategy
IHG Hotels

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